PETpla.net Insider 10 / 2011

54 PET planet insider Vol. 12 No. 10/11 www.petpla.net PET bottles Personal Care 2-phase Alverde The health and beauty retailer dm from Karlsruhe, Germany, has a 100ml 2-phase make-up remover with nurturing oils on the shelves in a round PET-bottle under the brandname “alverde Natural Cosmetics“. A matt, non- label-look label with silver lettering and a colour-coordi- nated screw cap with integrated dispensing aid ensure a high-quality presentation for product and packaging at the POS. www.dm-drogeriemarkt.de New from Herbal Under the umbrella brand name Clairol, Procter & Gamble are supplementing their Herbal Essences Shampoo range with additional variants throughout Europe. Here, for example, “Natural Volume“ and “Drama Clean“ are new on the market. The eye-catch- ing, curved bottles are fitted with a Non-Label-Look label at the front and have a snap-on, 2-part closure that can be easily opened using just one hand. The coloured products, together with the printing on the inside of the rear label, can be counted on to attract attention at the POS. www.herbalessences.de Natural liquid soap The French soap manufacturer Savonnerie du Midi is selling liquid soap in a round 1l content PET bottle under the brand name of “Maître Savon de Marseille“. The clear bottle features a self-adhesive paper label and an aluminium screw cap. www.savonneriedumidi.fr Nurturing shower gel The cosmetics manufacturer Lornamead of Hamburg is offering 200ml nurturing shower gel with 43% natural, plant-based oils for sensitive and dry skin in a transparent PET bottle under the brand name “CD“. The bottle features a Non-Label-Look label to the front and, because of the printing on the inside of the rear paper label and depend- ing on the light, eye-catching visual effects are noticeable in the packaging at the POS. A colourless, snap-on lid that can be operated with one hand is used as a closure for the bottle. www.cd-koerperpfleg e.de

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