PETpla.net Insider 10 / 2012

TRADESHOW PREVIEW 41 PET planet insider Vol. 13 No. 10/12 www.petpla.net turnover of US$15 bn in 2015. The main motor of growth is the food and beverage sector. The area of food processing could double within the next four to five years, which will lead to enormous demand for packaging material as well as for pro- cess technology.” The food and beverage industries generate the greatest demand for packaging, accounting for over 80%, followed by the pharmaceuticals industry and other sectors. The greatest demand is for flexible packaging materials such as films and laminates, followed by solid containers and packaging, tin cans, printed cartons, glass as well as closures and labels. Packaging with an annual growth rate of 15% – and rising In fiscal year 2011/2012 turnover in the Indian packaging industry will prob- ably exceed €11bn, according to an analysis carried out by the Indian office of the VDMA. It has risen by 15% per year, on average, for the past seven years, and this rate of growth is likely to continue to accelerate, which is entirely logical if you look at the current per capita consump- tion of packaging material and compare it with levels worldwide. The average American consumes 13kg of packaging per year, while the average in Japan is 15kg and in India just 0.3kg. Indian con- sumers want simple and cheap packag- ing, on the one hand, but on the other are increasingly demanding attractive and hygienic forms of packaging and small portion packs, for example for household goods and toiletries. Trade fair pairing In 2010 the organisers of the two specialised trade fairs, Messe München (dti) and Messe Düsseldorf (International PackTech India) and their Indian subsidi- aries, brought the two events together for the first time. In 2012 the total increase in exhibition space for both events will be almost 50%, thanks to the high uptake. Almost 300 exhibitors are expected on 12,000m 2 exhibition space. www.packtech-india.com www.drinktechnology-india.com