PETpla.net Insider 12 / 2012
EDITOURS REPORTS 10 PET planet insider Vol. 13 No. 12/12 www.petpla.net PET bottles in the retail trade Water, CSD, juices, beer, other 12,000 10,000 8,000 6,000 4,000 2,000 0 billion units 2008 2009 2010 2011 2012 other 50 56 67 94 118 Beer 2,834 2,876 2,797 2,781 2,863 Juices 369 382 504 590 714 Water 3,392 3,138 3,630 3,832 4,023 CSD 3,568 2,992 3,503 3,515 3,636 Other: wine, spirits, hot drinks, concentrates,sports/ energy drinks 2008 2009 2010 2011 2012 Sports/Energy drinks 24 28 36 59 80 Concentrates 2 2 2 3 3 Hot drinks 5 5 5 5 5 Wine 0 1 1 1 1 Spirits 19 21 23 26 29 140 120 100 80 60 40 20 0 billion units (Source: Euromonitor International) Trend of general PET use in Russia 2007 2008 2009 2010 2011 Growth 2011 compared with 2010 Capacities in kt 153 290 290 290 510 +75.9% Real produc- tion in kt 159.5 183.5 263 310.2 395.6 +27.5% Export in kt 6.7 14,.2 10.3 8.9 81.0 +813.5% Import data in kt 430.7 362 210.2 272.1 263 -3.3% Consumption in kt 583.5 531.3 462.9 573.4 577.6 +0.7% Import share in consump- tion 73.8% 68.1% 45.4% 47.4% 45.5% -1.9% Export share in production 4.2% 7.8% 3,.9% 2.9% 20.5% +17.6% (Source: Rosstat/Evaluation: Creon) 2008 2009 2010 2011 2012 Consumption 583 531 462 473 577 Production 160 183 263 310 396 700 600 500 400 300 200 100 0 PET consumption and PET production in 2011 in kt (Source: Rosstat/Evaluation: Creon) The discussions we had during our travels predominantly centred on three topics which came up again and again with all our contacts that consisted mainly of manufacturers, processors and bottlers. Firstly, the Russian government’s proposal to ban the sale of beer in PET bottles, secondly, the use of older preform and closure formats, and finally the thorny question of the recycling of PET bottles. The ”Beer Ban“ For several years there have been repeated discussions on a general ban on the sale of alcohol in PET bottles. Now Russia’s State Duma is to enshrine this draft proposal in a “Beer Law“ as part of the reforms currently under discussion. The background to the proposal is the standardisation in the Customs Union between Russia, Belarus, and Kazakhstan. In Kazakhstan the sale of alcohol in PET has already been prohibited for some time. The question being posed is: Why should this ban, which currently applies only to Kazakhstan, be extended to cover the whole country? Surveys have indi- cated serious differences of opinion regarding the proposed ban. One other factor apart from standardisation is the desire of the legislators to tackle the high levels of alcohol con- sumption in the country. It is argued that the sale of beer in PET bottles which is available at an attractive price in sizes of 1.5, 2 and more litres, is bound to lead to an increase in alcohol consumption. The traditional glass bottle by contrast, was confined to smaller quantities. The proposed legislation also calls for night-time restrictions on the sale of beer; street kiosks, a very popular feature of Russian life, would also be forbidden to sell alcohol. The first stage in implementing this ban, due to take effect in 2013, was taken back at the end of July 2012, with a total prohibition on beer advertising on radio, television and the internet, which was already tightly regulated. The ban on advertising will also be extended subsequently to include print media beginning in 2013. If passed, the legislation will essentially equate beer with spirits such as vodka and whisky, which are already subject to very strict control. Just to add to the prevailing uncertainty, the tax on beer has roughly doubled over the past three years. For their part, the Russian Brewers‘ Federation is calling for beer to be made an exception within the proposed PET ban,
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