PETpla.net Insider 12 / 2012

BOTTLES 27 PET planet insider Vol. 13 No. 12/12 www.petpla.net PET bottles Home + Personal Care Decalcifier The Swiss retail group Migros is selling, under the name of Potz, a decalcifier in a shiny silvery PET bottle with contents of 500ml. The product is extracted from the easy to handle bottle by means of a transparent spray pump with a colour offset operating device. The lockable spray pump also works when spraying ”above head“. The multi- position, rear label can be folded up to provide more information. www.migros.ch Hygienic cleaner The Frosch brand name from Werner & Merz is continually expand- ing its product range to encompass cleaning materials based on natural active ingredients. Following in the wake of products that go back to active ingredients from orange, grapefruit or lemon, the latest product to hit the shelves is a hygienic cleaner based on lavender to counter calcium, dirt and soap residue The slightly tinted prod- uct is bottled in a PET bottle with green spray pump typical of the brand. More than 65% of the PET in this bottle is made up of recycled PET. www.frosch.de Bottle on the slant Neobio Natural Cosmetics GmbH are marketing under their own name 200ml of a nurturing sham- poo for brittle, dry hair in a specially shaped bottle made from PET. The upper front half is slanting and forms an eye-catching PoS display. The demurely printed front label is shaped to match and there is a rear label to convey the retail data. A screw-closure complete with hinged lid and opening for dispensing com- pletes the packaging. www.neobio.de Sagrotan as foam Sagrotan has expanded its product range featuring anti-bacterial effect by a foaming hand wash with micropearls. The foam is generated by means of a dispensing pump that has to be acti- vated twice. The creamy yet solid foam can be applied without dripping and can be easily rinsed off after 30sec of “hand washing“. Subsequently the micropearls ensure a pleasant skin sensation. By way of packaging for the tinted product a waisted, transparent PET bottle with a content of 250ml has been selected. The 2-colour dispenser pump can be locked by turning and there are labels to front and rear to convey the retail data. www.sagrotan.de Dual-phase hair treatment In order to be able to offer a match- ing product for every type of hair and every hair problem in attractive pack- aging, the brand name companies are bringing up the rear with a wealth of innovations. Under the brand name of “Dove hair therapy“ Unilever is market- ing a 2-phase product that has to be mixed by shaking prior to use. The two phases – milky white and transparent – are intended to make the hair easier to comb and protect it from any loss of colour. The PET bottle containing a volume of 200ml is fitted with a screw-on dispensing pump which is protected from malfunctioning by an opaque, slightly rose-tinted protective cap. Transparent labels made from plastic on bottle and lid convey the retail information. www.dove.com Trendy smoothing spray Smooth hair for four days is what Schwarzkopf promises to those who take advantage of the company’s heat-activated smoothing spray under the brand name ”got2b“. The market, geared to young purchasers is also constantly identifying new highlights in the packaging sector. The new prod- uct is bottled into a lilac-tinted, stable PET bottle with a content of 200ml. The spray is dispensed via an orange- coloured, ergonomically shaped dispensing pump that can be locked using a small white rotating disk. The bottle is printed directly on the front and a label to the rear gives further information for the consumer. www.got2be.de

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