PETpla.net Insider 01+02 / 2013

PET bottles 32 PET planet insider Vol. 14 No. 01+02/13 www.petpla.net Beverages & Liquid Food Skinnygirl expands to 200ml PET bottles Premium spirit company Beam Inc. has launched Skinnyminis, a four- pack offering of its Skinnygirl Marga- rita ready-to-serve cocktail, in premium 200ml barrier PET bottles. The light- weight, break-resistant packages, made by Amcor Rigid Plastics, are designed to be portable and used at backyard barbecues, picnics, concerts and other outdoor venues. Skinnygirl Margarita was previously only available in 750ml glass bottles. The Skinnygirl Cocktails line includes ready-to- serve, vodka and wine low-calorie options. The launch of the single serve size for the pre-mixed cocktail was based on feedback from its customers. Skinnyminis have been on sale throughout the baseball season at the Yankee Stadium in New York City and similar venues, including sporting events and concerts. The container, one of the first 200ml barrier PET bot- tles for the spirits industry, according to Amcor, features a special barrier resin with an oxygen scavenger as well as a protective UV additive, which helps to preserve the product’s colour. The bottles are smaller but preserve the brand image and look of the 750ml glass containers, while their slender, long necks are designed to withstand high top load impact. A roll on, pilfer-proof (ROPP) aluminium screw top, which requires top load strength of up to 200lb of force, is supplied by Amcor Flexible Capsules. The companies say that the single-serve bottles are one-sixth the weight of glass bottles, resistant to breakage, less wasteful, and recyclable. Amcor’s PET barrier technology is also being targeted at other mar- kets for oxygen sensitive products. www.amcor.com Manjushree enjoys the sweet taste of success Bangalore based packaging company Manjushree Technopack Ltd has won three India Star Awards for the year 2011-12, for packaging solutions developed for Nestlè, Govardhan India and GlaxoSmithKline (GSK). Nestlés Nestea Sipper Bottle was developed as part of a promotion to be given away free, along with the Nestlé Tea Pouch. The design process involved creating a leak-proof bottle and cap, which could be used as both a sipper and shaker. The Gowardhan Go Nacho Cheese Sauce bottle is a five-layer polypro- pylene (PP) package with ethyl vinyl alcohol as a barrier layer to keep the product fresh and intact. Its shape is child-friendly and allows only the required amount to be squeezed out. This pack brought a professional, measured dispensation product into domestic households. The Nestea Sipper Bottle and the Gowardhan Go Nacho Cheese Sauce bottles were introduced in PET packag- ing; GSK’s Viva Drink Jar was designed in PP. The three award winning designs were scored in convenience, ease of use and innovation in handling. The India Star Awards are sponsored by the Indian Institute of Packaging (IIP) and are the premier award for India’s pack- aging industry. Manjushree has been a consistent winner of these awards, with a total of 20 now filling its shelves. The company has qualified to participate in the ‘Asia Star’ and ‘World Star’ Awards, Instituted by the World Packaging Organization. Manjushree Technopack has previously won a total of four World Star Awards. The awards are all in the ‘Consumer Packaged Product Design’ category and will be formally presented at a ceremony to be held on January 29 during Indiapack 2013, in Mumbai. www.manjushreeindia.com