PETpla.net Insider 07+08 / 2013

BOTTLES 49 PET planet insider Vol. 14 No. 07+08/13 www.petpla.net BERICAP the plastic closure company committed to your success www.bericap.com Research and Development Developing closure solutions to meet your specific requirements Mould Technology A detailed understanding of mould design with in-house mould making facilities in Hungary and Germany Global Presence Local production in 21 strategically located factories. An on-going strategy of stregthening our global presence Capping Technology and Know-How Special advice on capping technology with on-going technical support Innovation and Flexibility Our broad range of plastic closures is the basis for generating new innovation. Our expertise covers aseptic, hot fill, barrier, anti-counter- feiting TE-systems, consumer convenience and child resistance Chinotto and ginger The Italian manufacturer of Aqua Minerale San Benedetto are marketing under their own label two soft drinks with an unusual taste in identically shaped PET bottles containing 1.5l. One of the drinks tastes of ginger while the other has a flavour of the bitter orange Chinotto and is reminiscent of Cola. Both bottles are fitted with colour-matched film labels and tamper-proof screw closures reduced in height. www.sanbenedetto.it Rough finish for lemon syrup Italian company General Fruit of Credaro is bottling 750ml of lemon syrup in a PET bottle which feels unusual to the touch. The bottle, which is shaped so as to enable it to be gripped easily, is designed to give special stability in some areas and the exterior of the bottle is reminiscent, in terms of roughness and appearance, of the surface of a lemon. There is a pourer inserted into the neck of the bottle and a screw closure with tamper- evident strip closes the orifice. Two self-adhesive labels are attached in the body area of the bottle. www.generalfruit.com Vitafit spring edition Lidl, the German discount store is marketing, under the brand name of “Vitafit“, directly pressed fruit juice in a waisted PET bottle containing 750ml of product. As part of the promotional activity, the product range, manufactured by the Gropper Dairy, is being extended with seasonal fruits aimed at awakening the curiosity of the consumer. Recently a spring edition featuring apple and strawberry limette and an apple and rhubarb variant were launched. The bottles are transparent, they feature reinforcing grooves in the grip zone, are decorated with a sleeve-type label and are sealed with a screw cap complete with tamper- proof guarantee. www.lidl.de www.gropper.de Direct oranges New variations on well-known drinks are aimed at enticing the customer to buy. Valensina is extending the selection of its gently pasteurised ”100% direct juice” series by a number of interesting- sounding variations such as Orange and Kiwi or Orange and Raspberry. These juices are bottled in 1l content PET bottles. The transparent bottles feature embossing with the brand name logo, a body label in plastic (also transparent) and a screw cap with a seal of freshness stuck to it. The entire contents are visible through the entirely transparent bottle. www.valensina.de