PETpla.net Insider 10 / 2013
BOTTLES 71 PET planet insider Vol. 14 No. 10/13 Push-pull with collar Colgate-Palmolive demonstrates, through its bottles of washing up liquid, how a screw-on push-pull clo- sure can be integrated in the design of the bottle. The transparent PET bottle containing 500ml of washing up liquid is fitted with a closure that features a collar underneath that covers part of the shoulder of the bottle and ensures a visually appealing transition from bottle to closure. The push-pull, tinted green, is fitted in such a way into the sides of the closure (which is slightly extended upwards) that it cannot be pulled out by accident. www.colgate.de Washing gel Neutrogena is marketing its 200ml skin-conditioning wash gel with lemon and mandarin extract with the additional epi- thet “visibly clear“ in a clear- view PET bottle. The product reportedly cleanses the pores of the skin, protects against new impurities and ensures a more matt appearance to the skin. No-label-look labels to front and rear convey the necessary trade data and a rotate-to-lock pump dispenser made from transpar- ent plastic is used to close the bottle. www.neutrogena.de Supple curves for fabric conditioner The German discounter Lidl is packaging, under its trademark Doussy, 2l of fabric conditioner in a purple-tinted PET bottle. The side contours are designed in sweep- ing curves, featuring embossing in the shape of waves and/or droplets whilst there are two side recesses which act as handles. The silver- coloured screw cap serves as a dis- penser cup. There are two shaped labels which convey the necessary trade information. www.lidl.de
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