PETpla.net Insider 03 / 2014

EDITOUR REPORTS 13 PET planet insider Vol. 15 No. 03/14 www.petpla.net In front of the Brazilian bottling plant Mesal Maquinas, from left to right. Nestor Jose da Silva, Production Manager, Erminio Vivian, General Director, Diego Pellenz, Finance Man- ager, Waldemar Schmitke PETplanet. Erminio Vivian, General Director of Campo Branco and himself a member of the family proudly shows us the water tanks behind the factory which collect the mineral water directly from the spring via a system of pipes. The output from the spring is between 3,000 and 14,000l/h. According to Erminio Virian, the mineral water in this region is known for its good quality and has a pH value of 7.1. This is the reason why mineral water is extracted from a total of 26 mineral water springs in this region, spread over 23 bottling plants. The 0.5, 1.5 and 2.0l bottles are made in-house on a Multipet ESM 2/6 linear stretch blow moulding machine with a capacity of 1,800-2,000 0.5l PET bottles. Preforms and closures are bought-in, preforms from Cristal PET Uruguay and the closures from one of the production facilities situated in the vicinity. The water dis- penser containers are ordered by Campo Branco on the open market. For bottling the 0.5-2.0 litre PET bottles there is a Mesal Maquinass Best Fill 30.30.10 bottling line with a capacity of 13,000bph. Placing the 6-packs on pallets is a manual operation and, should the labelling machine break down, the labels can also be applied by hand. “We like to be flexible”, says Erminio Virian. Asked about what the prospects are for the immediate future, Erminio Vivian answered: “For smallish operations such as ours there is always the danger of predators wait- ing to snap us up”, he said, “so it’s important for us to main- tain our growth objectives. That apart”, he went on, “we are now thinking of manufacturing our own preforms in-house. This would mean our investing in a preform system with a number of injection moulding machines.” Should a machine break down, labels can be attached by hand. May 3, 2013 Hugo Cini S.A. Industral de bebidas e conexos We met: Nilo Cini, Junior Director Ana Mamore, Marketing Manager Catering to the region’s tastebuds The story of Hugo Cini began 109 years ago. Italian immigrants were looking for a new home in Brazil. The Cini family, with long experience as wine-growers, were seeking a new beginning in Brazil’s beverages industry. A successful start was made with the manufacture and sale of alcoholic drinks and this led in 1920 to the establishment of a brewery splendidly named “Cervejararia Esperanca” (“Hope Brewery”) producing “Schwarzbier” (“black beer”) using the bottle conditioning process. This was the founda- tion for the present-day factory that was named after one of the founder’s sons, Hugo Cini. From left to right: Nilo Cini, Junior Director and Waldemar Schmitke, PETplanet 1990 was a milestone in the history of Hugo Cini. By this time the beer business had been definitively aban- doned in favour of carbonated soft drinks and reusable glass bottles had given way to disposable PET bottles. Nilo Cini fondly recalls these turbulent times when the structure of the company was completely overhauled. It was still the era of recyclable glass, and it was thus pos- sible to fully utilise the bottling capacity of 28,000bph. How- ever, demand for soft drinks in disposable PET bottles was burgeoning and this led to a breakthrough for the company. Alongside the changeover to PET disposable bottles, there were changes coming in the market place. Increased competition grew with the arrival of the big multinationals such as Coca Cola. In 1990, there were still 50 soft drinks manufacturers in the Federal State of Parana. Today, by contrast, there are fewer than half that number. “Smaller companies have been gobbled up by the majors”, which, according to Nilo Cini, “led to further major changes in the company’s structure to meet these new challenges.” “Undeterred”, he went on, “we continue to go our own way, knowing that we were and are one of the pioneers in the Brazilian market. “

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