PETpla.net Insider 11 / 2014

PET bottles 58 PET planet insider Vol. 15 No. 11/14 www.petpla.net Home + Personal Care Float away on a tide of hemp Kneipp are employing the calming powers of the patchouli and hemp plants in their aroma gentle foam bath which is being advertised as a special edition and which incorporates the tag “Float away on a tide of hemp”. 400 ml of this foam bath with long-lasting foam are packaged in a handy white PET bottle com- plete with sleeve label and gold- coloured shiny screw cap. www.kneipp.de Double brazilian edition Some of the products launched on the market for the soccer world cup 2014 seem to be still selling even after the event. Two colourful examples are the “Guave Limette“, the brazilian edition of the dishwashing liquid in the “fit“range. Containing 500ml of product, this is pack- aged in the transparent PET bottle typical of the brand and also featuring a 2-colour push-pull closure. The other product with similar colouring is the Brazilian edition of “Kuschelweich” (“soft and cuddly”), another brand name owned by fit GmbH. The transparent PET bottle contains 750ml of product, is decorated with a plastic label and sealed with a screw cap which acts as a dispenser. www.fit.de Palmolive with passion fruit What a difference a year makes. Twelve months ago eve- ryone was talking about passion fruit as a fragrance or flavour- ing for shower gel, now, one year on, it has metamorphosed into a scent for dishwashing liquid. Pressure on the part of consumers for pleasant, exotic fragrances familiar to them from the natural environment is forc- ing the manufacturers to come up with ever-new creations. The most recent example of this is Colgate-Palmolive with its dish- washing liquid incorporating the scent of maracuja (which is also known as passion fruit). 500ml of this product is packaged in a handy, transparent PET bottle with a screw-on push/ pull closure. The closure is moulded so that it matches the shape of the packaging perfectly and incorporates a raised edge to protect the push/pull from accidental operation. The bottle is decorated by means of a shrink sleeve label. www.colgate.com