PETpla.net Insider 06 / 2015

BOTTLES 45 PET planet insider Vol. 16 No. 06/15 www.petpla.net Mini Volvic in Germany With the launch of “Mini-Volvic“, 0.33l of natural mineral water, Danone Waters aims to offer parents a healthy drink for children. The product, which has already been available for some time in other countries, is pack- aged in a transparent PET bottle that is easy for children’s small hands to grasp. For the launch the bot- tles have been fitted with labels printed with Astérix, Obélix and Idéfix motifs. A resealable 2-colour screw-on sports closure featuring a made-to-measure dis- penser opening facilitates handling and keeping qualities. At the POS six bottles are packed together using a shrink sleeve to form a multipack. www.volvic.de Bio Range from dm Since May 2015 the German drugstore discounter dm has been bringing various food products with a bio-cer- tificate to store shelves under its own brand name “dm Bio“. The aim of this is to increase the selection in its own mar- kets and to respond to increasing demand. As far as possible they have complied with the wishes of critical consumers and dispensed with undesira- ble additions of colorants, flavourings and preserva- tives. One example from the “dm Bio“ range is a number of fruit juice spritzers in PET bottles with a con- tent of 500ml. The drinks are made from natural mineral water and a proportion of juice and / or vegetables which together account for approx. 50%. The waisted bottles feature horizontal reinforcing grooves and diamond- shaped embossing in the neck area. To round off the appearance of the package at the POS, a paper label and a green screw cap with tamper-proof guarantee are used. www.dm.de/dmBio

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