PETpla.net Insider 07+08 / 2015

imprint EDITORIAL PUBLISHER Alexander Büchler, Managing Director HEAD OFFICE heidelberg business media GmbH Häusserstr. 36 69115 Heidelberg, Germany phone: +49 6221-65108-0 fax: +49 6221-65108-28 info@hbmedia.net EDITORIAL Heike Fischer Gabriele Kosmehl Kay Barton Michael Maruschke Ruari McCallion Waldemar Schmitke Wolfgang von Schroeter Anthony Withers MEDIA CONSULTANTS Martina Hirschmann hirschmann@hbmedia.net Johann Lange-Brock lange-brock@hbmedia.net phone: +49 6221-65108-0 fax: +49 6221-65108-28 FRANCE, ITALY, UK Elisabeth Maria Köpke phone: +49 6201-878925 fax: +49 6201-878926 koepke@hbmedia.net LAYOUT AND PREPRESS EXPRIM Werbeagentur Matthias Gaumann | www.exprim.de READER SERVICES Till Kretner reader@hbmedia.net PRINT Chroma Druck & Verlag GmbH Werkstr. 25 67354 Römerberg Germany WWW www.hbmedia.net | w ww.petpla.net PETplanet insider ISSN 1438-9459 is published 10 times a year. This publication is sent to qualified subscribers (1-year subscription 149 EUR, 2-year subscription 289 EUR, Young professionals’ sub- scription 99 EUR. Magazines will be dispatched to you by airmail). Not to be reproduced in any form without permission from the publisher. Note: The fact that product names may not be identified as trademarks is not an indication that such names are not registered trademarks. 3 PET planet insider Vol. 16 No. 07+08/15 www.petpla.net dear readers, With no major world fairs at present, 2015 is turning out to be the year of the national and trans-regional event. The NPE in Orlando in the spring stood out as the one with the most international visitor structure and the most global range of exhibitors, not only incorporat- ing information stands but also showcasing machinery in operation. Chinaplas this summer also followed the same trajectory. By con- trast, the autumn looks like being characterised by the smaller trans- regional events for the PET industry. Brau in Nuremberg is very likely to be the stand-out event. With a dearth of truly global exhibitions, many companies are maintaining their profile by promoting their own in-company events. A classic case is Engel in Austria, pretty much positioned between the two K-Fairs. This year more than 3000 visitors made the pilgrimage to Engel’s big machines plant in St. Valentin. Similarly GWK’s in-house presentation attracted numerous visitors, although it remains a moot point whether this was due to the company’s recent re-location to Meinerzhagen or simply due to a lack of major exhibitions. Whatever the reason both events proved interesting and informative. Veterans of the plastics sector were particularly interested in GWK’s new premises. The company had finally taken the decision to move to premises formerly belonging to injection machine manufac- turer Battenfeld. KHS in Dortmund were keen not to be left out of these initiatives and duly opened their doors to customers and suppliers. Traditionally, these open-door events would take place on the premises of subsidi- aries but this year guests and visitors were invited to the company’s headquarter in Dortmund. These in-house fairs offer companies the opportunity to get close to their customers and suppliers, giving a better understanding of trends and requirements. For the supplier, such events help cement the business relationship between them and the manufacturer. There is of course a disadvantage for the supplier. Unlike at a major exhibi- tion, there is no opportunity either to view the market as a whole or to make comparisons between different manufacturers’ offerings. Yours Alexander Büchler

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