PETpla.net Insider 09 / 2016

MATERIAL / RECYCLING 16 PET planet insider Vol. 17 No. 09/16 www.petpla.net SPONSORS The China Road Show A new generation of Holcomer June 1, 2016, Holland Colours China, Shanghai We met: Florian Balogh, General Manager With committed employee shareholders and operations in the Americas, Europe and Asia, Holland Colours provides personal local service on a global scale. Asia is controlled from the site in Indonesia. In China, Holland Colours first appeared with a sales office in 2002. From 2003 onwards, local laboratory can serve the customers with custom made colourants. Production in Shanghai began in 2006. Today, mainly colourants for the silicone and construction industry are being manufactured. China imports the colourants for PET from other Hol- land Colours’ sites. Holland Colours China started out as a small company, but over the years, with enthusiasm and professional calling, managed to build up a solid customer basis by supplying brand owners. “As an employee-owned company teamwork, pro-activeness, competence and accountability dominate our company culture. We are passionate about colour and passionate about our cus- tomers,” says Florian Balogh, General Manager Holland Colours China. PET packaging market in China is very colourful. The colour variations are high for water, from light blue to violet. The CSD is also more colourful than in other parts of the world. Pink, black and green are used. The variety of colour shades presents the suppliers with a specific challenge, but exactly this is where Holland Colours has knowledge and experience. With its result-oriented approach, Holland Colours is focused on finding solutions to the market needs and keeping thousands of shades on the product palette. To be able to meet the technical requirements, multiple product for- mats can be offered, which afford the possibility of a tailor-made solutions perfectly suited to any manufacturing environment and end use. In China, for the CSD segment, mainly liquid colourants are sold from the product range of Holland Colours. Keeping in mind the customers’ needs for consistent, cost-effective, problem- tion of knowledge and co-creation is claimed to guarantee unparalleled product performance and a continu- ous flow of new products and custom- ised solutions. The colourants correspond to Chi- nese, European and American regula- tions for food contact. Good entre- preneurship is more than gaining the maximum profit, therefore since the establishment of the Chinese factory, Holland Colours has sought to treat its personnel in a socially responsi- ble and ethical manner. Safety, good labour conditions, care for the envi- ronment are key factors in this. www.hollandcolours.com free production, the colourant was developed with the characteristics of good colour distribution, high pigment/ additive loading and stability. Holland Colours has also devel- oped a technology of its own, with the recent introduction of the advanced light barrier technology for dairy packaging, named Holcomer III. Customers are said to get the same industry-leading benefits of the existing Holcomer II solution, 100% UV blocking and up to 99.9% visible- light blocking in a mon- olayer PET bottle, but at lower cost. Light penetration is a significant issue with UHT milk. Consumers are sensi- tive to even slight changes in odour and taste, and light penetration of UHT milk packaging causes the photo-oxidation of ribofla- vins, like vitamin B2 and B12, and the secondary auto-oxidation of liquids. The development of Hol- land’s Holcomer range is a result of its dedication to research and development, which is helping it keep up with requirements. Holland Colours’ know- how, often in open part- nership with suppliers and customers, is focused on dispersion technology, pigments, colour pallet development, colouring systems, carrier materials and customer processing technology. This combina- F.l.t.r.: Florian Balogh, General Manager of Holland Colours Shanghai and Alexander Büchler, PETplanet Insider