PETpla.net Insider 03 / 2018
20 PET planet Insider Vol. 19 No. 03/18 www.petpla.net BEVERAGE INGREDIENTS products Multi-sensory & nutritional excellence The look into the future of the beverage world of Döhler at Drinktec included a broad portfolio of natural ingredients, ingre- dient systems and product applications which are intended to meet the individual lifestyle of consumers, offer added health value and an outstanding taste. A series of customised product concepts, featuring bright colours, optimal texture or outstanding taste, are intended to provide unique Multi-Sensory Experiences. For example, tropi- cal fruits such as goldenberry and guava are characterised by a fresh and fruity taste in a new generation of fruit-based drinks, chia seeds as well as fruit and vegetable purees with chunks create an extraordinary mouthfeel and turmeric pro- vides a particularly natural bright colouring. The company stated that consumer preferences include beverages with optimised nutritional value that go hand in hand with a modern, healthy lifestyle. Plant-based ingredi- ents, “free from” solutions and reduced-sugar foods are more popular than ever. From Protein Water and Herbal Detox Teas to Better Nutritional Colas, Döhler presented beverage concepts with healthy added value and fewer calories. The MultiSense flavours range can be used to achieve signifi- cant sugar reduction without having to use sweeteners, or to improve the taste and mouthfeel of reduced-sugar products. Especially for soft drinks, the MultiSense flavours achieve a particularly balanced overall multi-sensory impression and are therefore perfect for reduced-sugar carbonated soft drinks or still drinks, says Döhler. The portfolio also includes botanical plant extracts, which promise a health-promoting additional benefit, create new taste experiences and remain one hundred per cent natural. African extracts from baobab, moringa leaves or honeybush are also represented. www.doehler.com Flavoured milk – trend in India Growing health consciousness and lack of time for sit- down meals in India, especially among urban millennials, has contributed to a growing preference for healthier bever- ages like flavoured milk over carbonated drinks and sugary juices. Flavoured milk accounted for 39% of India’s dairy drink launches during the first half of 2017. The emerging trend caught the attention of major beverage players like PepsiCo and Coke who launched nutrient-rich, flavoured milk like PepsiCo’s Quaker Oats brand of flavoured milk and Coke’s Vio among other dairy products. Parag Milk Foods introduced its mango milk drink ‘Slurp’ to expand its footprint in the beverage segment. With the launch of value-added products to its line, revenue from the Indian dairy industry stands at Rs.10-15 crores. Flavoured milk is produced using the UHT (ultra-high temperature) technology, which ensures a shelf life of six to nine months, without refrigeration. Demand for flavoured milk is driving the growth of the packaging industry, which is adopting advanced techniques to enhance the shelf life, flavour and portability of perishable dairy products. PET has emerged as the preferred packaging material for packing flavoured milk. Amul, which pioneered aseptic technology in India, is packing its flavoured milk and other value-added products in PET bottles. Parag Milk Foods too is upbeat about PET bottle packaging. PET packaging major, Manjushree Technopack receives 4% of its revenue from dairy packaging. According to Manjushree, the rising con- sumer interest in value-added dairy products like flavoured milk and yoghurt is owing to the convenience, packaging safety and hygiene that these products offer. www.manjushreeindia.com BEVERAGE +ingredients
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