PETpla.net Insider 07+08 / 2020

MOULD MAKING PETplanet Insider Vol. 21 No. 07+08/20 www.petpla.net 37 MOULD MAKING 37 we have the technical and creative skills to tattoo the full skin of the container. Laser machining allows us to stamp the bottle with brand logos at high resolution, HD pictures converted into 3D surfaces to decorate without limits. Essentially, it is not an offset of the primitive surface only. The decoration is entirely 3D,” explains Eng. Juan Manuel Colmenares, who interacts with clients to transform labels into the new bottle skin. NoLabel entirely eliminates the use of labels. That is a considerable challenge for marketing people who have to change the way they communicate without using multiple colours, shines, and shades from a printed label. On the other hand, they get absolute freedom of form; it is no longer mandatory to have a cylinder in its geometry to apply a wraparound or a full-body label. NoLabel is being implemented for water containers to create clean morphology and more environmentally friendly packaging. In addition to cost-savings, the PET is free of other materials such as the label itself or the adhesive, which means better PCR. From a photograph with 3D information to perfectly legible characters, anything can be stamped from the mould, even when the preform is transparent, without any addi- tional cost beyond the initial investment. As economies recover from the pan- demic, markets will face challenges and consumers will demand solutions that pro- tect the environment, states the company. “We are con fi dent that NoLabel will serve a niche for products that connect to the consumer in a more responsible way, where less is more,” explains Ing Thiago Tullio, Moldintec’s Brazil Country Manager. A video can be found at www. youtu.be/M f l ZFSoZOI4 www.moldintec.com ENDLESS INNOVATION SINCE 1919