EDITOUR PETplanet Insider Vol. 23 No. 06/22 www.petpla.net 19 Doehler offers a wide range of certified organic ingredients within its portfolio of high-quality natural ingredients. Its global sourcing network, including its own on-site fruit and vegetable processing in the growing region and agri-sustainability programmes around the globe, means that Doehler has a transparent supply chain and access to a broad range of responsibly grown raw materials. Naturally healthy Botanicals are rated highly as ingredients that are perceived to support overall wellbeing and are optimal for use in energy and sports drinks. Essential amino acids such as Branched-Chain Amino Acid (BCAA) and Essential Amino Acid (EAA) are ideal functional ingredients for beverages as they cannot be formed by the body itself and must be supplied through diet. Within the energy drink market, Doehler intends to provide unique multi-sensory experiences combined with functional added value. Doehler Natural SuperHeroes such as the ImmuneHero acerola, echinacea, turmeric and ginger as well as Doehler’s GutHealthHeroes baobab and topinambur, which is also known as sunchoke or Jerusalem artichoke, are good solutions for immunity and gut health trends. Botanicals and adaptogens such as ginseng, lavender, ashwagandha and passionflower from Doehler’s RelaxationHeroes range support good mood and relaxation. Lavender is known for its relaxing, calming and mood balancing effects, for example, and have long been used to alleviate feelings of anxiety and stress. Beautyfocused functional beverages can improve the appearance of the skin and can be enriched with botanicals such as aloe vera, hibiscus, rose and honeybush. Aloe vera, for example, enhances energy levels and has antioxidant (e.g. vitamin E, vitamin C), antimicrobial properties and extends into the emotional functional positioning of “immune boosting”. Doehler offers a wide variety of naturally and sustainably sourced ingredients that are tailor-made for innovative beverages with functional benefits, such as popular vitamin and mineral blends, trendy plant-based proteins and exotic botanical extracts. All of these ingredients provide improved nutritional values and a good taste profile. Its variety of product solutions and application expertise mean that the company’s products support brands in in creating applications for positionings as diverse as digestive health, bone and joint health, immune system, mental health and energy. The Döhler experts thus serve the trends among customers and consumers alike. www.doehler.com
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