EDITOUR PETplanet Insider Vol. 25 No. 10/24 www.petpla.net 15 Plastipak Deutschland: Pioneering Innovation & Sustainability in Packaging Plastipak Deutschland produces up to 350 million bottles and containers for the beverage, food, and personal care sectors annually, primarily in Europe. Since pioneering recyclable PET (rPET) in 1989, the plant has delivered over 5 billion reusable containers. Today, we are discussing innovation and product development with two key management members from our Mendig plant. Sebastian Rupprecht, who has been with Plastipak for over 15 years, became Operations Manager in April 2024 after serving as Technical Manager. Joining him is Martin Rehan, our QHSE Manager since October 2023, who brings over a decade of experience in quality and production management. Considering todays’, market dynamics what are the current trends and challenges in product development? SEBASTIAN RUPPRECHT: In today’s market, sustainability is driving significant innovation in the packaging industry. Consumers and brand owners alike are demanding packaging solutions, which contribute to a circular economy while ensuring quality and safety of the products. Besides the use of recycled PET (rPET), there is an increased focus on reuse and refill containers, which brings us a significant step closer to a circular economy. With over 30 years of experience in the manufacturing of reuse and refill containers, Plastipak Deutschland is well positioned to offer a range of innovative solutions. The fact that we are part of the Plastipak Packaging group allows us to present fully integrated packaging solutions, from our PET Resin PPK Natura up to our O2Blox additive range, we offer a One-Stop Shop to our customers. MARTIN REHAN: One of the main challenges in the innovation process, particularly in the development of sustainable packaging, is balancing sustainability with performance and cost-effectiveness. While there is a strong demand for eco-friendly solutions like recycled PET (rPET) or biodegradable materials, these innovations often come with higher production costs or limitations in material performance, which must be carefully managed. SEBASTIAN RUPPRECHT: As a key player in the PET industry, you need to be agile and reactive. Together with our European Technical Center consisting of the finest packaging development engineers and our in-house design studio based in Belgium, we are able to walk the path from ideation, innovation and development and have the production site involved right at the start of the process. This allows us to accelerate into the industrialization phase and significantly reduces time to market. This year Plastipak Deutschland has chosen to focus on the themes of Innovation, Sustainability, Quality and EHS; what are the key takeaways for Brau Beviale 2024? At Brau Beviale, visitors will gain valuable insights into Plastipak’s comprehensive development process, from preform to bottle. Our team will showcase our rigorous Quality Control and EHS practices.Attendees will witness firsthand how Plastipak leads the industry in innovation, quality, and sustainability — demonstrating our dedication to advancing responsible packaging. We look forward to discussing how we can create value for our customers with sustainable packaging solutions. Thank you and have a great Brau Beviale 2024! www.plastipak.com - Advertisement -
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