30 micron stretch sleeve
CCL Label, Hall 8a Booth B30
CCL Label will be showcasing their latest innovations and best practice examples in specialty label and packaging solutions. One of the centrepieces will be the “Sustainable Label Family” that shows labels and sleeves that were developed for better recycling of the primary packaging such as PET bottles, returnable glass bottles and other packaging types like HDPE and PP containers. The labels have special built-in features that support in the sorting and recycling stages by easily detaching, floating or shrinking.
CCL Label will also shine a spotlight on their stretch sleeve solutions. As a premiere, CCL will present the thinnest stretch sleeve in the market that is available at the moment – the Eco-Stretch sleeve has a thickness of 30 micron. It was especially designed for returnable 1 l PET bottles that are typically used in the German mineral water market.
This decoration technology has a small carbon footprint to start with, because the material is very thin and can be applied to the container without using any heat or energy – the sleeve attaches to the container with its own elasticity. “This extremely thin stretch sleeve is a very sustainable solution. At 30 micron the sleeve is a lot thinner than the ‘standard’ 45 micron sleeves that are usually used, so a lot less raw material is needed to manufacture this sleeve. This helps reduce the carbon footprint of the product,” says Danny Freund, business development director for stretch sleeves at the Voelkermarkt site in Austria.
“We calculated that beverage brands can save up to 32 t of plastic material per 100 million sleeves – which is approximately the weight of over five adult African elephants.”
CCL is also expanded their digital and hybrid capabilities and is now able to combine different technologies, resulting for example in high-embellished sleeves for an outstanding effect on the sales shelf.