PET bottle with Ecofloat Shrink Sleeve
The “Cool Three” children’s drinks packaging has been re-thought and now offers better recyclability utilising the new, functional label material “EcoFloat” from CCL Label. This floatable polyolefin shrink sleeve label is claimed to enable the underlying PET bottle to be completely recycled.
Labels and sleeves play a major role in the recycling of PET bottles. They must come off with as little residue as possible and “float on top” in the most important PET recycling step, the so-called sink/float process, while the heavier PET flakes sink to the bottom of the basin. Clean separation is a must for high-quality recycled PET that can be reused for bottles – thus closing the cycle and working towards a circular economy. The low density material of Ecofloat easily separates from PET bottle components and floats to the top of water baths, even with full printed designs.
