BrauBeviale 2019 spotlight: future viability of the beverage sector

From 12 to 14 November 2019, Nuremberg will once again be the hub for the international beverage industry, when the sector gathers for this year’s capital goods fair for beverage production and marketing. The products and solutions on display by the around 1,100 exhibitors, 53 percent of which are from outside Germany, covers the entire process chain for beverage production, from raw materials, technology and components to packaging, accessories and marketing ideas. This year too, the main theme is the future viability of the beverage industry. What are challenges being faced by both equipment suppliers and beverage manufacturers? Through its product range and supporting programme, BrauBeviale offers the platform for knowledge-sharing and innovation, while creating momentum and providing inspiration.

The new route around the displays that was introduced for visitors in 2018 has proven effective and offers visitors ease of navigation in an atmosphere that is as constructive and welcoming as usual. The various halls around the perimeter of the central lawn are grouped into thematic focus areas: raw materials and sensory attributes in Hall 1, technologies in Halls 6, 7A, 7, 8, 9, water treatment, analysis and components in Hall 6, packaging in Halls 4A and 4, and accessories and marketing in Halls 5 and 6.

This year too, the main theme of BrauBeviale is the future viability of the beverage sector. The issues and challenges currently confronting beverage producers are generally the same across borders. Efficient and flexible technologies, diverse and high-quality raw materials and ingredients and sustainability in production are just as important as digitalisation and automation, future strategies for your own company, packaging, marketing messages and communicating with consumers and end clients.

BrauBeviale not only covers these topics through the product range on display but also in the supporting programme. It is intended to appeal to all beverage producers, whether they are brewers, mineral water operations, winemakers or manufacturers of spirits or alcohol-free drinks.

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