Doehler Group acquires Boon Flavors in Thailand to strengthen its global footprint in Southeast Asia
Doehler, a global producer, marketer and provider of technology-driven natural ingredients, ingredient systems and integrated solutions for the food, beverage and lifescience & nutrition industry acquires Boon Flavors, located in Bangkok, Thailand, and strengthens its presence in Southeast Asia. As part of this acquisition, Boon Flavors will be known as Doehler Thailand going forward and be managed by its founder, Piya Boonnamkitsawad.
In 2018, Boon built a state-of-the-art flavour plant in Bangkok. Leveraging its proprietary technologies, the company has developed a great variety of local flavour tonalities that perfectly extends Doehler’s global taste portfolio. Boon will have access to all of Doehler’s cutting-edge taste technologies and, together with Doehler’s application labs in Indonesia and Thailand, global and local customers can expect to benefit from enhanced services and a more extensive product portfolio in the region.
Consumers are looking for exceptional sensory experiences in nutrition; superior taste, a perfect appearance and well-balanced mouthfeel play a significant role for consumers when choosing their products, ultimately guiding their preferences towards a better human nutrition.
Boon’s premium variety of local flavours, now integrated into Doehler’s global taste portfolio, contributes perfectly to this trend providing superior natural flavours to the food, beverage and lifescience & nutrition industry. This strategic acquisition further strengthens Doehler’s commitment to meeting the evolving needs of customers and consumers for excellent and remarkable tasty, healthy and sustainable solutions.
Piya Boonnamkitsawad, the founder of Boon Flavors, expressed, “Teaming up with Doehler, we are looking forward to enhance our customer-oriented culture, foster long-term customer relationships, expand and strengthen our presence in the Southeast Asia market and continue delivering top-quality products while effectively supporting customers´ demand for more sustainability.”