Coca-Cola announces new recycling goal

Coca-Cola announced an industry-first goal to collect and recycle the equivalent of every bottle or can it sells globally by 2030. The company and its global network of bottling partners will tackle the goal, which is part of a holistic plan called “World Without Waste,” through a renewed focus on the entire packaging lifecycle – from how bottles and cans are designed and made, to how they’re recycled and repurposed.

Coke’s 100 percent collection and recycling goal will primarily focus on bottles, cans, and caps made from glass, PET plastic, or aluminum – which represent approximately 85 percent of its packaging – but also includes packages produced by other companies.

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